We shoot real people in our Melbourne studio, then build the world around them with AI. The performance is real. The clifftop, the city and the weather are made for the shot.
You get the feel of a big location shoot without the flights, permits or weather calls, finished in-house by the team that has made work for L’Oréal, Bioderma and Politix.
Start a hybrid projectEvery hybrid job still has real talent, real crew and a real performance. Actors are cast, paid and credited like any other shoot, and we never make a digital likeness of anyone without their consent.
Plenty is still best shot in camera, and when it is, we shoot it that way. Hybrid just means the bigger ideas are back on the table.
One take. Summer, autumn, rain and snow, without waiting a year.

ClayFinalDrag to compare.
Every frame specified up front: lens, camera move, action and timing.
Every shot is built in 3D clay first, so the camera move, lens and timing are locked before anything is generated.
The performance is shot on cinema cameras, lit to match the world it will sit in.
The location is generated around the performance. Real faces stay real.
Edit, comp, colour and sound, with one film look across every shot.
Faces and performance, sport and skill, product in hand, wardrobe and styling.
Locations and sets, weather and time of day, crowds and scale, and camera moves no rig can do.
Live-action filmmaking combined with generative AI. The people and performance are shot for real; the world around them is built with AI, then edited, graded and finished in-house.
A production studio that works this way. Kilogram shoots real talent in our Melbourne studio and builds the world around them, so a clifftop, a city street or a snowstorm can all be shot in one place.
Usually. Taking out locations, travel and set builds saves a lot, especially on big or impossible settings. We scope it against a traditional shoot so you can compare.
No. Real people carry the performance, and every shot is finished by our team to the same standard as our live-action work.
You do, on the same usage terms as any Kilogram production.
Yes. We are based in Melbourne with our own studio, and work with brands and agencies across Australia.