Indi Southbank

Brand Film

A brand film for Indi Southbank, the build-to-rent community from Oxford and Investa. Shooting alongside Lynton Crabb's stills campaign, our Melbourne video production team spent three days gliding through the building on an ultra-wide Ronin rig, from the concierge and co-working spaces to the dog run, apartments and rooftop pool. Graded to match the stills, the campaign reads as one across web and social. Each day ran off Lynton's scene list, and for every space we built coverage in layers: a big wide to set the scene, a mid shot, then tighter vignettes of the cast living in the building. Beyond the film itself, we culled and colour graded the full set of footage so the Crabb Studio team had a ready library to draw on.
  • AgencyCrabb Studio
  • ClientIndi (Oxford & Investa)
  • PhotographerLynton Crabb
  • Executive ProducerAmber Sinclair
  • ProducerHaidee Lorenz, Tomboy
  • Director / DOPNick Rieve
  • Camera CrewLachie Argy, Ben Morgan
  • Post-ProductionKilogram
Indi Southbank, video still